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Newsroom
3/6/2014
31st Annual CHEO Telethon on CTV Ottawa Airs This Weekend

June 3, 2014 – Ottawa, ON: This Saturday and Sunday we invite you to be a SuperHERO for CHEO during the CHEO Telethon on CTV Ottawa. Watch, call and donate to help us raise funds that help the doctors, nurses, researchers and staff at CHEO care for our community’s most important asset, our children and youth.

The Telethon hosts will include CTV’s Graham Richardson, Carol Anne Meehan, JJ Clarke, Michael O’Byrne and Leanne Cusack as well as other Ottawa personalities including Kimothy Walker. They will be joined by CHEO staff and patients who will explain firsthand how the funds raised help our local pediatric hospital and just how amazing it is to feel safe, knowing you are cared for by some of the best medical experts in the world.

“Be a SuperHERO for CHEO”, the theme of this year’s Telethon, has struck a chord in the community and to help celebrate Mayor Jim Watson proclaimed Friday, June 6th “CHEO SuperHERO day in Ottawa.” Telethon organizers are now set to deliver a 24 hour broadcast that will take viewers inside CHEO for a look at the lives of the young patients, and the doctors, nurses, staff and researchers who care for them. The broadcast also provides an opportunity for major donors, corporations and special event organizers to make cheque presentations which represent their hard work, generosity and caring for the kids at CHEO.

Telethon organizers have added a social media twist to this year’s campaign with a new web app that turns you into a virtual SuperHERO! Users design a SuperHERO avatar modelled on themselves by customizing their avatar’s face, body, outfit and boots. Supe-Yourself images can be shared on Facebook and Twitter using the hashtag #hero4cheo. The best news is that an anonymous Crusader for CHEO is donating $10 to the CHEO Telethon for every person who creates a Supe-Yourself avatar. Visit www.hero4cheo.com and Supe-Yourself today!

This year we will be highlighting the stories of six families: from a 12 year old who had multiple fractures and concussion after being hit by a jeep, to newborn babies with heart conditions, and patients dealing with cancer and cystic fibrosis. You will be touched by the love these families have for their children and inspired by the incredible strength they find in one another during these trying times. You will also witness the trust these families put in the expert CHEO staff that care for their children.

During the Telethon viewers can pledge their support by calling (613) 738-1450 or 1-888-738-1450 or by going on-line at www.cheofoundation.com. A webcast of the Telethon will be available on the CHEO Foundation web site. People wishing to donate prior to June 7th can call (613) 730-4946 or 1-877-730-4946.

Please be a SuperHERO for CHEO and join us on June 7th and 8th for the CHEO Telethon on CTV Ottawa and give generously to your children’s hospital.

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For more information contact:
Len Hanes
Director of Communications
CHEO Foundation
(613) 737-2784 (W) or (613) 447-2741(Cell)

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